Time For Adobe To Lower Pricing on the CS4 Lineup?

adobeYesterday we learned that Adobe reported weaker demand for their CS4 suites and has decided to let 600 workers go. Last month Curtiss (on our sister site) wondered if Adobe has lost its mind. Curtiss noted, "Are people and businesses, especially in today’s economy, really going to pay $2,500 for the master suite, $1,800 for the Design Premium suite or $1,700 for the Web Premium or the Production Premium suites? Are people truly still willing to shell out $1,000 just for Adobe PhotoShop?"

I’ve been using CS2 on my primary machine and Photoshop 7 on my laptop for years. I haven’t seen enough reason to upgrade and the pricing listed above just keeps me even further away from an upgrade. While upgrade pricing is less expensive, it’s still relatively high overall.

Adobe’s John Dowdell has put together a tweet list of comments post-announcement of the firings.

Is it time for Adobe to adjust their pricing to reflect demand and reflect the current state of the economy? While one might assume that a lower price would increase the demand for the product, I am not sure that holds true in this case. Even a temporary drop could get more users upgrading — which would help Adobe by moving more of their customers into the latest versions. This could also help reduce support for older versions of Adobe products. 

So report in… which version(s) of Adobe products are you currently using and will you upgrade (legally) to the CS4 lineup?

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12 COMMENTS
  1. Maggie says:

    original cs here - no reason to upgrade - it does everything i need

  2. Adobe has to be the number #1 company hit with piracy. I use GIMP to handle my visual designs personally, Photoshop and Illustrator costs too much…

  3. Serge K. Keller says:

    Quite frankly, with current prices (even for upgrades) I’ll stick with CS2 as long as possible. And alternatives do exist, albeit less refined, but more than enough for everyday jobs.

    If you think that Microsoft pricing infrastructure is insane, just look at Adobe’s and you’ll realize it could be worse… Not only for individuals, but for small to medium-sized firms as well, right now.

  4. Anonymous says:

    worse still is the fact that they try and sell their stuff even more horrendously overpriced in europe:

    Adobe Creative Suite 4 (CS4) Master Collection, EUR 3559! (thats $4516)
    Adobe Creative Suite 4 (CS4) Production Premium, EUR 2489! (thats $3158)
    the list goes on…

  5. Anonymous says:

    I’ve been using the original CS since it came out over 5 years ago. Agree with everyone, there are no reasons to upgrade beyond about this point in time. It does everything that 99.9999999999% of people could ever want, and Adobe’s pricing is just ludicrous.

  6. centernetworks says:

    wow is all i can say

  7. To upgrade from CS, CS2 or CS3 it is only $199 not $1000
    Check out Deke McClelland’s website and watch the podcast then decide…
    http://www.deke.com/content/photoshop-cs4-buy-or-die
    The upgrades to CS4 & Camera RAW are well worth the $199

  8. antje wilsch says:

    or just buy it in India, it’s only $15 :) (Just kidding!)

    Actually I use CS4 and it has some nice features but nothing earth shattering.

    And lately a LOT of flash is not working nicely in IE. I know this is probably more IE’s fault than Adobe’s but it makes a lot of sites and blogs a real PITA.

  9. AppBeacon says:

    I’m still using CS2. I just don’t really see the need to upgrade right now. Even though someone above pointed out that upgrade prices are much lower, Adobe’s prices are insane.

    Check out Aviary (http://aviary.com). They have some great tools at good prices. For casual or semi-pro users, Aviary might be the way to go.

  10. I have the CS2 Web Bundle Suite right now. I purchased it as an educational version, but it still works just the same and works great. I won’t be upgrading anytime soon, especially with the current full/upgrade prices.

  11. centernetworks says:

    and naturally you don’t use it for non-educational purposes, right? :)

  12. David Parmet says:

    We homeschool - so I take advantage of the educational discounts. I got the CS3 Design Suite for $400. I’ll upgrade… one of these days.

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