AOL UK Launches myAOL Portal

After the major launch of “Where It’s At” yesterday, today AOL has announced the launch of the AOL portal to the UK market. Last month we wondered why AOL pushed their big acquisition of Bebo aside to pimp Facebook and Twitter. The good news is that it seems Bebo is one of the top four being pushed in the UK version of the portal service.

It appears in the UK users prefer different types of content than we do here in the U.S. Here are some of the differences between the UK and US AOL portal sites:

UK version of My Stuff – shows Horoscopes over AOL Radio – all other items are the same

UK version of My Networks – here we see the UK version pushing Bebo over AIM and also pushes Twitter to slot 4 while the US version pimps Twitter first (which is a huge mistake) and doesn’t even list Bebo in the top 4.

The content and stories on the UK version appear to be UK-based which is a good thing.

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