Associate Marketing Manager, Yahoo! Shopping & Travel

About Yahoo!
The Internet is a big, busy place, and we at Yahoo! are proud to stand out in the crowd. As the world’s number one Internet brand, servicing over a half billion people, we’re determined to maintain our commitment to delivering news, entertainment, information and fun… each and every day.

In order to maintain our position as one of the world’s most trafficked Internet destinations, we’re always on the lookout for people with big ideas and big talent to help us provide our visitors with the innovative products and services they’ve come to expect from Yahoo!. We’re looking for people like you.

How Big Can You Think?
The Associate Marketing Manager will work with the Shopping and Travel marketing teams to drive performance based online marketing efforts. This person will take responsibility for managing, executing and analyzing engagement and acquisition campaigns. The Marketing Manager will achieve success by hitting traffic and revenue goals across a variety of marketing channels including, email, graphical banners and Yahoo.com placements. Responsibilities will also include tracking, reporting and optimization recommendations across channels.

Responsibilities
– Work with internal partners to develop and execute media plans to acquire new customers and engage existing customers.
– Manage special ad-hoc project requests.
– Work cross-functionally with product, engineering, media, ad sales and business operation teams.
– Assist with developing and project managing new marketing programs with both internal and external partners and agencies.
– Manage reporting, analytics and optimization of online campaigns. Analyze data to maximize ROI by programs.

Experience

2-5 years of professional experience at an internet / web company or online advertising agency

Basic understanding of online marketing, including graphical media, email marketing, targeting, tracking, delivery implementation, and analytics

Strong quantitative skills required to analyze and optimize member acquisition campaigns.

Ability to work cross-functionally with other teams and to manage multiple projects simultaneously in order to meet membership goals.

Must be results driven, detail oriented, and a team player.

Strong computer skills, including proficiency with Microsoft Excel, Word and Powerpoint. Bachelor’s degree.

Good sense of humor.

Yahoo! Inc. is an equal opportunity employer. For more information or to search all of our openings, please visit http://careers.yahoo.com/

If you are interested in this position, please send your resume to Charlene Doppee at: cdoppee@yahoo-inc.com or 408-349-2588.