blinkx Adds Kiplinger.com To Video Search

blinkxOnline video search provider blinkx has signed a deal to add Kiplinger personal finance videos to its index. This deal comes a month after their deal with PodShow. Under the terms of the agreement, blinkx will host, transcribe and index video content from Kiplinger.com's library of reports by financial experts. Leveraging its unique AdHoc platform, blinkx will also place contextually relevant advertising against the footage, and will share resulting ad revenue with Kiplinger.

I do notice that blinkx does not appear to index Viddler or Vimeo, two of my favorites.  Can these video search engines compete with Google and the other standard search engines? Will any of these players be able to move into the mainstream? As video online grows, there is a decent chance for at least one of the players to "make it." Other video search services include Pixsy.

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Submitted by Steven Finch on November 21, 2007 - 1:34pm.

I have to admit I was a bit worried when Blinkx went down the IPO route, but since then they have been signing deal after deal after deal. They are pretty much starting to control the video search market and Kiplinger is just another to add to the list.

Submitted by Anonymous on November 27, 2007 - 12:47pm.

"they are pretty much starting to control the video search market" is not accurate. the deal w/ kiplinger is only for aggregating their content, which in the end is not that big a deal. what ultimately matters is audience.

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