BuzzLogic Moves Blogger Ad Network Out of Private Beta

buzzlogicIf you read a variety of blogs, you’ve certainly seen the yellow banner ads promoting the BuzzLogic blog ad network. The ad network has been in beta since June and today BuzzLogic is moving the network into public release. The banners guaranteed a payout of $2/CPM for U.S. traffic.

The ad network is named the, "Conversation Ad Network" and they describe the service as, "designed to reward bloggers leading influential conversations on specific topics with quality brand advertising and more advertising revenue."

BuzzLogic has an important thing going for them – their tracking service draws in many of the top brands. These brands can now reach out directly to blogs that reach the brand’s target audience and demographics. The key for this blogger ad network is the same as every other one out there — will they be able to keep a consistently high fill rate? Getting bloggers to signup is the easy part.

We’ve covered BuzzLogic many times before including our executive interview and the launch of their advertiser network.

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1 COMMENTS
  1. Cory says:

    interesting concept, but aren’t they all? $2/cpm will hard to commit to for them.

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