ConceptShare Uses ConceptShare to Promote ConceptShare

The new "Julie" of ConceptShare, Will Pate sent over some info about their new contest today. The contest is to design a tshirt for ConceptShare to use as a promotional giveaway (I am guessing at events, meetups, etc.). Why is this a brilliant move? Simple, it gets people using ConceptShare. And not just anybody, but part of their target audience — designers.

While this tactic won’t work for every Web app, it is something for you to consider as you promote your own Web app – "How can we leverage our platform to market our platform?"

Check out their contest blog post and entry details for more information. Also check out our audio interview with the ConceptShare founders earlier in the year.