Deloitte releases 2007 technology & media predictions

Deloitte has released their predictions for 2007. They include: expanding social networks which will create a greater need for security and copyright protection technologies, while user-generated content from blogs, amateur filmmakers and others will both complement and threaten traditional media outlets. 

There are 3 reports, technology, telecommunications and media. I will only focus on technology and media. Nothing shocking in the reports but well worth the read -- they provide PDFs of the report for offline reading. Here is an overview of the reports:

Technology

  • Social Networking Evolves -- Social networks will continue to expand, creating a need for identification improvements, the ability to remove copyrighted material quickly, and making downloads as instantaneous as possible.
  • Tech Goes Green -- Portable power needs will explode, with solutions including power-scavenging technologies that draw energy from around them -- from body heat, ambient light, vibrations or movement -- to provide supplementary battery charge.
  • Biometrics on the Cusp -- With security continuing to be a concern, the use of biometric data (iris, fingerprint and palm geometry) for access control is on the rise.
  • Digital Storage Expansion Driven by Laws -- Digital storage needs will be impacted by companies' legal obligations to keep years and petabytes worth of data, with costs passed onto the user.
  • Read the full technology predictions

    Media

  • Consumer as Media Mogul -- User-generated content is increasing. Blogs, amateur filmmakers and others are creating content that complements -- or perhaps threatens -- traditional media outlets. Smart media companies will serve up user-generated content as a powerful promotional vehicle and use it as an effective medium for scouting talent.
  • It's a New Media World After All -- New media metrics are taking over, with old media metrics becoming a thing of the past. Development of comparable statistics will emerge, enabling companies, their customers and their investors to more accurately gauge performance.
  • DVD vs. VOD: No Clear Winner in Sight -- Simultaneous availability of movies on DVD and VOD will make them closer competitors.
  • Read the full media predictions

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