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Director, Web Analytics, iVillage
Lead the web metrics and analytics function at iVillage, a women’s-focused digital property with sites including iVillage.com, GardenWeb.com and YourTotalHealth.com. Responsible for all aspects of traffic measurement and analysis, including structuring and delivering regular metrics dashboards, and drawing actionable insights from data to support critical business decisions. Responsible for coordinating with tech and product teams to coordinate appropriate tagging, and for ensuring data quality, consistency, and accuracy. Will work closely with senior iVillage leadership as well as editorial, finance and business development teams. Reporting to VP, Research, iVillage, this is a high visibility opportunity for candidate with deep knowledge of online metrics and an analytical and action-oriented approach.
QUALIFICATIONS:
– Minimum 3 years experience in web analytics
– Familiarity with major metrics systems such as Omniture, Google Analytics, Core Metrics, ComScore, Nielsen Net Ratings
– Bachelors Degree


