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DropCard Aims To Make Business Cards Obsolete
DropCard is a new startup that’s part of the DreamIT Ventures program in Philly. The basic pitch is that DropCard replaces the need to exchange business cards because cards go lost and aren’t interactive.
Here’s how the service works. You setup an account on DropCard that includes all of your social networking account information. Then I head out to a conference or event. I meet someone new and have a good discussion with her or him. At the end of the conversation, the point where you would normally exchange cards, you now ask the person for their email address. You send their email address via SMS to DropCard. DropCard then immediately sends the person your contact information including social network profiles, name, email, etc. Now the other person can friend you up on the other networks and never has to worry about trying to locate your business card.
The DropCard system can handle multiple profiles so that you can have a work and pleasure profile or multiple profiles for work and a side business, etc. When you create an account on DropCard, it automatically pulls back your profiles on Facebook, MySpace and LinkedIn. You can add other services including: BlackPlanet, Bebo, Friendster, Flickr, Multiply and an “other” category. You can also include links to your Web sites, blogs and IM networks. This is a good option because now when the contact returns to their office or home, they will be more inclined to actually visit my site or blog versus trying to get them to enter the information from a business card. A vCard is also sent to your contact which can be exported to email and mobile devices.
The service is free and the team tells me that enterprise services is where they intend to generate revenue.
Here are some things I’d like to see added to DropCard:
- a way to associate the email address with the initial location for the entry. This way I can create contact lists from events, and be able to find contacts by event type.
- ability to edit the look of the contact page – my logo, my design, etc.
The DropCard team is three friends from the University of Pennsylvania, one of whom graduated Wharton School of Business and the other two are pursuing Engineering. They created a video about how you can use the business cards you already have – since you won’t need them now.
Related ad: CloudContacts scans and transcribes your business cards and connects them on CRM systems, email services and social networks.