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	<title>Comments on: Can Someone Explain This Facebook Ad? Is Something Going on With The Sheep?</title>
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	<link>http://www.centernetworks.com/facebook-fuser-ad</link>
	<description>Web 2 and Social Media News and Reviews</description>
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	<item>
		<title>By: Joe Hall</title>
		<link>http://www.centernetworks.com/facebook-fuser-ad#comment-20085</link>
		<dc:creator>Joe Hall</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-20085</guid>
		<description>well, the subject of the email is &quot;Frat Initiation&quot; don&#039;t you know what a frat initiation is? well, heres a tip, it has to do with sheep and well, its not something you would write home about, or for that matter write anywhere about!</description>
		<content:encoded><![CDATA[<p>well, the subject of the email is &#8220;Frat Initiation&#8221; don&#8217;t you know what a frat initiation is? well, heres a tip, it has to do with sheep and well, its not something you would write home about, or for that matter write anywhere about!</p>
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	<item>
		<title>By: Anonymous</title>
		<link>http://www.centernetworks.com/facebook-fuser-ad#comment-20086</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-20086</guid>
		<description>I think these ads have appeared with other sites besides facebook.</description>
		<content:encoded><![CDATA[<p>I think these ads have appeared with other sites besides facebook.</p>
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	</item>
	<item>
		<title>By: centernetworks</title>
		<link>http://www.centernetworks.com/facebook-fuser-ad#comment-20087</link>
		<dc:creator>centernetworks</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-20087</guid>
		<description>&lt;p&gt;
I get the idea of frat initiation and what could be done with a sheep :)
&lt;/p&gt;
&lt;p&gt;
But what I don&#039;t get is how does this tie into Fuser. If Fuser is an email aggregator, then the message should be something more to the effect that the person missed something.
&lt;/p&gt;
&lt;p&gt;
If Andy is a pledge, he already knows about the sheep.
&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>
I get the idea of frat initiation and what could be done with a sheep :)
</p>
<p>
But what I don&#8217;t get is how does this tie into Fuser. If Fuser is an email aggregator, then the message should be something more to the effect that the person missed something.
</p>
<p>
If Andy is a pledge, he already knows about the sheep.</p>
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	<item>
		<title>By: Betsy Chase</title>
		<link>http://www.centernetworks.com/facebook-fuser-ad#comment-20090</link>
		<dc:creator>Betsy Chase</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-20090</guid>
		<description>Hi Allen -

I&#039;m so glad you noticed our campaign and took the time to post about it!  Allow me to explain...the idea is that this message never made it from William to Andy - it was lost (you finding it lying around somewhere is our kitchy attempt at a metaphor).  Imagine the consequences of Andy never figuring out the initiation prank and, well, maybe you should just watch the companion video here:  http://nevermissamessage.com/?msgid=92

The idea is that because Fuser.com pulls all your email, MySpace and Facebook messages into one online inbox you&#039;ll never miss another important message again!  www.nevermissamessage.com is a microsite we put together for our new campaign, and what you saw was the second street marketing effort we&#039;ve done (the first one was for Fleet Week in San Francisco).

We&#039;re hoping nevermissamessage.com will go viral, and we&#039;re working on giving people more ways to spread the word about Fuser.com in a fun way.  Right now you can forward any of the three videos (in addition to &quot;Initiation&quot; we also have &quot;Found One&quot; and &quot;Night Shift&quot; - my personal fave), forward any of the messages posted on the first page or in the archive, and submit your own &quot;lost message&quot;.

I&#039;d love to hear people&#039;s thoughts on the campaign, and any feedback you have on Fuser.com as a product.  By the way, we will be cleaning up after ourselves - the same team who posted these will go through and clean them up after the campaign ends.

Betsy Chase
Director of Marketing for Fuser.com</description>
		<content:encoded><![CDATA[<p>Hi Allen -</p>
<p>I&#8217;m so glad you noticed our campaign and took the time to post about it!  Allow me to explain&#8230;the idea is that this message never made it from William to Andy &#8211; it was lost (you finding it lying around somewhere is our kitchy attempt at a metaphor).  Imagine the consequences of Andy never figuring out the initiation prank and, well, maybe you should just watch the companion video here:  <a href="http://nevermissamessage.com/?msgid=92" rel="nofollow">http://nevermissamessage.com/?msgid=92</a></p>
<p>The idea is that because Fuser.com pulls all your email, MySpace and Facebook messages into one online inbox you&#8217;ll never miss another important message again!  <a href="http://www.nevermissamessage.com" rel="nofollow">http://www.nevermissamessage.com</a> is a microsite we put together for our new campaign, and what you saw was the second street marketing effort we&#8217;ve done (the first one was for Fleet Week in San Francisco).</p>
<p>We&#8217;re hoping nevermissamessage.com will go viral, and we&#8217;re working on giving people more ways to spread the word about Fuser.com in a fun way.  Right now you can forward any of the three videos (in addition to &#8220;Initiation&#8221; we also have &#8220;Found One&#8221; and &#8220;Night Shift&#8221; &#8211; my personal fave), forward any of the messages posted on the first page or in the archive, and submit your own &#8220;lost message&#8221;.</p>
<p>I&#8217;d love to hear people&#8217;s thoughts on the campaign, and any feedback you have on Fuser.com as a product.  By the way, we will be cleaning up after ourselves &#8211; the same team who posted these will go through and clean them up after the campaign ends.</p>
<p>Betsy Chase<br />
Director of Marketing for Fuser.com</p>
]]></content:encoded>
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	<item>
		<title>By: srcasm</title>
		<link>http://www.centernetworks.com/facebook-fuser-ad#comment-20091</link>
		<dc:creator>srcasm</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-20091</guid>
		<description>Betsy,
I for one think the campaign idea is a great concept.  Maybe it needs a little bit clearer execution but the idea is excellent.  And as Allen said, getting out there, on foot, in NYC is an excellent way to spread the brand and to teach people about the product.  Keep up the great work.</description>
		<content:encoded><![CDATA[<p>Betsy,<br />
I for one think the campaign idea is a great concept.  Maybe it needs a little bit clearer execution but the idea is excellent.  And as Allen said, getting out there, on foot, in NYC is an excellent way to spread the brand and to teach people about the product.  Keep up the great work.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: NecrophiliacsAgainstCremation</title>
		<link>http://www.centernetworks.com/facebook-fuser-ad#comment-20092</link>
		<dc:creator>NecrophiliacsAgainstCremation</dc:creator>
		<pubDate>Wed, 30 Nov -0001 00:00:00 +0000</pubDate>
		<guid isPermaLink="false">#comment-20092</guid>
		<description>Funny as hell. Missed messages. I get it. Just went to their site. Even better.</description>
		<content:encoded><![CDATA[<p>Funny as hell. Missed messages. I get it. Just went to their site. Even better.</p>
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