From the WTF Dept: FindTheMagicBox Launches

I am introducing a new feature on CenterNetworks and it is called the "WTF Dept.". Stories here will be things that just make you say WTF. :)

First up is FindTheMagicBox. Following right behind the MillionDollarHomePage and now the Pixelotto sites, FindTheMagicBox hopes to sell $5 million in pixels and then give away $1 million. The site also hopes that by clicking around to find the winning box for the day, that users will visit multiple advertiser sites and purchase from or learn more about that advertiser. From my former life, I am pretty sure that there needs to be a complete set of official rules listed, but I do not see any.

Natali over at TechCrunch had a post on Dec. 1 about the launch of Pixelotto which had a great discussion with over 170 comments!

Assuming that everyone has paid for their pixels on FindTheMagicBox, then Allen (great name btw!) has sold over $125k so far. And that is plain awesome and I bow before his greatness. I must admit that with all of these sites doing so well, I am a bit jealous.

Allen Wilson, founder, states:

“The first person to find the Magic Box wins the $500 daily prize and is entered into a drawing for the annual Grand Prize of $1 million, to be announced once 25% of the pixels at FindTheMagicBox.com are sold. As more people click on the images to try to find the Magic Box, businesses increase their visibility, drive traffic and hopefully boost sales”. “The Million Dollar Home Page was highly successful at this. Those who placed images with links to their Web sites realized a dramatic increase in traffic. One company claimed its Web hits went from an average of 90 to over 5,000 per day. And more important, some businesses claimed revenue doubled in just a weekend. We anticipate similar results for our advertisers throughout the year.”

I wish Allen success in his journey.