Flock Releases 2.0 Beta

Social browser Flock certainly has had an interesting last 12 months. First a good number of executives left, then they released the .9 version of the Flock browser. They launched the full 1.0 version later in 2007 and since they have won a number of awards.

Today they are announcing the Flock 2.0 Beta which is built on top of the Firefox 3 platform. Flock is a social media browser - they have created a browser which helps social media junkies save time and effort when working with blogs, images, videos, etc. The new version offers a variety of enhancements including security updates and improved performance.

Most of the people I've spoken with over the past year have tried Flock but eventually go back to Firefox. Let's see if the 2.0 version is able to keep their core audience engaged, installed and actually using the browser on a regular basis.

You can download the beta here. Anyone else find it interesting that they made this announcement the day before Firefox Download Day?

Update from Flock: Flock reported a 400+ percent increase in revenue and a 250+ percent increase in users since January 2008.

Update: Webware has a good review of Flock 2.