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Future of Web Apps – Jeff Veen
Jeff Veen from Google spoke to the attendees about how to design better web application interfaces.
His opening comments were that a lack of the “web 2.0″ buzzword mentioned during the summit is a good thing. He also spoke for a few minutes about the fact that booms and busts are a cycle.
His presentation focused on three areas: Visual Design, Interaction Design and Information Architecture.
- Use visual design competency to build trust with users, empowering them to control their data
- Use design techniques to improve the data
- If you do a good job on the visual design, people will give you the benefit of the doubt
Jeff’s definition of information = data thats actionable. Ajax has changed things for interaction design.
Interaction Design – 4 Principles
- Discoverability – making finding stuff easy
- Recoverability action should be without cost
- Context – a sense of time place and meaning (amazon checkout)
- Feedback – how the system responds -
- Blending editorial control with participation
- Tagging is now creating an architecture
- It is now bottom up in some cases
Jeff’s presentation can be downloaded here: veen.com/nextgen.pdf