Google is biggest says comScore and Google most powerful brand says Millward Brown

SFGate has a lengthy article about two major news releases regarding Google. The first being that they have surpassed Microsoft as the most trafficked web site property and the second is that they have won 2007 Most Powerful Brand by Millward Brown, a British research company.

Congrats to Google for continuing to dominate the Internet and the world. I just can't imagine another company in the world that touches any Internet user. Is there a way to never use anything Google? Before you answer, remember that many sites you visit use Google Analytics. You can check out my Big Brother article from earlier this year for just how much Google knows about each of us.

One of the questions I would have about the new numbers from comScore is whether they take widgets/gadgets into account. For example, I believe Vista uses a lot of desktop widgets. If so, how does that impact counts to both services? Is MS hit harder because they have widgets built directly into Vista taking away the need to go search on the .com property?

What's next for Google? If they already dominate the Internet and have the cash to buy anyone they want, what's next?