Comments on: Hitwise Reports on Google’s Top Properties http://www.centernetworks.com/hitwise-google-top-properties Web 2 and Social Media News and Reviews Sun, 12 Feb 2012 21:27:36 +0000 hourly 1 http://wordpress.org/?v= By: Heather Hopkins http://www.centernetworks.com/hitwise-google-top-properties#comment-16634 Heather Hopkins Wed, 30 Nov -0001 00:00:00 +0000 #comment-16634 Thanks for picking up on the post. You are right - Google Finance and Google Calendar do better when we look by average session duration rather than by pages. Last week, people spent an average of just over 9 minutes on Google Finance. The property ranked 13th among the top Google properties by session duration (compared to 17th for page views). The page views metric is losing its relevance - that is why we typically report visits. But still provides some interesting insights - in particular as you note to point out the strength of Google.com. To answer you question - we are tracking visits to websites so we are not tracking visits to downloaded applications such as Google Earth. We see web visits to the Google Earth website, but not usage of the downloaded application. Hope that helps. Thanks again, Heather Thanks for picking up on the post. You are right – Google Finance and Google Calendar do better when we look by average session duration rather than by pages. Last week, people spent an average of just over 9 minutes on Google Finance. The property ranked 13th among the top Google properties by session duration (compared to 17th for page views). The page views metric is losing its relevance – that is why we typically report visits. But still provides some interesting insights – in particular as you note to point out the strength of Google.com.

To answer you question – we are tracking visits to websites so we are not tracking visits to downloaded applications such as Google Earth. We see web visits to the Google Earth website, but not usage of the downloaded application.

Hope that helps.

Thanks again, Heather

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