Comments on: How Long Before You Purge? Apparently Never for the Gap http://www.centernetworks.com/how-long-before-you-purge-apparently-never-for-the-gap Web 2 and Social Media News and Reviews Sat, 21 Nov 2009 01:50:56 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: centernetworks http://www.centernetworks.com/how-long-before-you-purge-apparently-never-for-the-gap/comment-page-#comment-14516 centernetworks Wed, 30 Nov -0001 00:00:00 +0000 #comment-14516 <p>Brandon, thanks for your comment. Normally I would 100% agree with you. But after 5+ years of no contact, I find this email a bit odd. Perhaps start with a "Hi Allen, we just wanted to see if you are still out there" type email first. </p><p>I attempted an opt-out via reply but haven't received anything back as of yet.</p> Brandon, thanks for your comment. Normally I would 100% agree with you. But after 5+ years of no contact, I find this email a bit odd. Perhaps start with a "Hi Allen, we just wanted to see if you are still out there" type email first.

I attempted an opt-out via reply but haven't received anything back as of yet.

]]> By: Brandon Wirtz http://www.centernetworks.com/how-long-before-you-purge-apparently-never-for-the-gap/comment-page-#comment-14794 Brandon Wirtz Wed, 30 Nov -0001 00:00:00 +0000 #comment-14794 Allen you are exactly who I would send an e-mail to if I worked for Gap. The guy that stopped shopping at the Gap that I might be able to win back with my Red Campaign or because you realize that the bad experience you had that caused you to stop coming has fallen from your mind and you are ready to forgive and forget. The person that was in the store yesterday is not someone you need to advertise to. Allen you are exactly who I would send an e-mail to if I worked for Gap. The guy that stopped shopping at the Gap that I might be able to win back with my Red Campaign or because you realize that the bad experience you had that caused you to stop coming has fallen from your mind and you are ready to forgive and forget. The person that was in the store yesterday is not someone you need to advertise to.

]]> By: Mark Brownlow http://www.centernetworks.com/how-long-before-you-purge-apparently-never-for-the-gap/comment-page-#comment-15014 Mark Brownlow Wed, 30 Nov -0001 00:00:00 +0000 #comment-15014 I'm with you on this one Allen. After five years of no contact, a lot of people might wonder why they're getting this email. And some of those will happily hit the "this is spam" button as a result... Perhaps the email went out as part of the integration program, with no involvement from the marketing and branding folk? Otherwise it might have been done differently? I’m with you on this one Allen. After five years of no contact, a lot of people might wonder why they’re getting this email. And some of those will happily hit the “this is spam” button as a result…

Perhaps the email went out as part of the integration program, with no involvement from the marketing and branding folk? Otherwise it might have been done differently?

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