Invotrak Offers Basic Invoicing Web Application

This evening I spent some time in a newly updated invoicing application named Invotrack. Christina at DownloadSquad has some info on the new features that launched this week. When I think of online invoicing for freelancers, consultants and small businesses, the first company that I think of is FreshBooks.

Invotrak’s invoicing solution is very basic. Like if you got any more basic, it would be a pen and a piece of paper. This is not a bad thing – there’s room for simple Web apps. I am currently using the free Quickbooks version and it’s worked like a champ. When you login to Invotrak, the first thing you are asked to setup is your client list. Then you can setup invoices for clients which is a bit different than other invoicing systems I have worked with. You setup a total invoice price, then head inside the invoice folder to add line items.

Invoices can be printed in pdf or text and can also be emailed to the client. There are a variety of email options which I like – you can customize the email to make it more personal to the specific client. Invotrak also offers reports which are quite nice looking.

The other portion of Invotrak focuses on time tracking. You select a client and then can "clock in" and "clock out" when you begin and end work. This is great for hourly workers. I’d love to see it as an Adobe Air application that sits on the desktop rather than inside a Web page. If the browser crashes or you accidentally hit the close button, the time is gone.

The pricing model has changed with the new version of Invotrak. There’s a free model where you can manage two invoices a month. From there, pricing runs between $9-45 a month depending on usage. While I don’t think Invotrak needs to offer as robust a solution as what FreshBooks (and others) provide, they need to offer more selections. I’d also suggest they do some user testing to see how their clients are using the application or how they would like to use Invotrak.

Invotrak has a product and informational blog and while most of the blog entries focus on the Invotrak product, there are some good posts regarding how to get paid from the perspective of a freelancer.