Mobile Messaging Assoc Product Manager

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Company Info
Company Name: 
ESPN
City: 
New York
State: 
New York

This position assists the Mobile Messaging Product Manager with day-to-day activities such as SMS campaign development and execution, project management, and response analytics. Primary responsibility will be to coordinate, manage, and report on the messaging products portfolio including Alerts, text campaigns, and other mobile services.

Responsibilities Include:
• Timely and accurate status reporting for mobile products and campaigns including data patterns, consumer response, and ROI for advertisers
• Design and execute mobile messaging campaigns to meet ESPN objectives by using accepted mobile marketing principles and best practices
• Coordination of integration of text campaigns with other mobile products, on-air programming, and ESPN.com
• Maintain up-to-date project plans by capturing and communicating changes accurately and efficiently
• Manage and utilize customer data with integrity and compliance to guidelines and law
• Provide continuous feedback on program status and offer constructive options to ensure program continues to meet objectives

Qualifications:
• 2-5 years of professional experience with Wireless or Internet industry, consumer-oriented mobile SMS experience preferred
• Marketing, Business or related Bachelors degree, MBA preferred
• Business focus with strong technical background, well developed analytical skills, and comfort manipulating large data sets
• Excellent project management skills with a strong attention to detail
• Proficiency with MS Office and web reporting tools (Hitbox)
• Additional Qualifications: experience with integrated digital media, messaging, email, mobile web, mobile video, interactive customer campaigns, or sports media.

Apply online at http://www.joinourteam.espn.com/...

Contact Information
Company: ESPN
Contact: Tina Thompkins
Email: tina.thompkins@espn.com



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