Senior Director, Visa Marketing Consulting

Visa U.S.A. is one of the nation's leading payment brands, backed by a reliable, secure and scaleable payments network. Offering a diversified portfolio of payment products and services, Visa links more than 13,000 financial institutions, 6.3 million merchant acceptance locations and 500 million cardholders.

Visa Marketing Consulting crafts customized marketing strategies and solutions designed to build our Member bank's business. Our Consultants understand bank needs, ask tough questions, and provide insight and strategic guidance based on experience. VMC Consultants orchestrate and facilitate a wide range of Visa Marketing resources against driving business for our Member banks including: Marketing Communications, Tracking and Analysis, Loyalty & Rewards, Promotions and Sweepstakes, Research, Database Marketing, Advertising, Events and Sponsorship and more.

RESPONSIBILITIES:
? Lead the development and delivery of integrated marketing strategies and plans as a marketing consultant for one of Visa's largest Member Banks.
? Provide marketing consulting that encompasses Visa credit and debit products and services.
? Prioritize and lead projects while assuring the judicious use of internal and agency resources.
? Lead budgeting, planning and financial strategy for the business including project return on investment.
? Foster strong working relationships with key internal and external stakeholders and team, and serve as a strategic marketing partner, providing day-to-day integration and coordination of programs.
? Monitor competitive developments and best-in-class solutions to ensure their consistent and effective use in meeting both Visa and Member Bank business objectives.

REQUIREMENTS:
? 10 - 15 years of progressive marketing experience with leading consumer brand products in corporate, agency, or consulting environments.
? Financial Services experience, especially card marketing, is a plus.
? Must have strong strategic leadership, communication, and relationship skills and be able to project an image of the organization that enhances the professional credibility of marketing.
? Demonstrated experience in leading the development and delivery of effective consumer marketing strategies and programs; developing distinctive strategies to achieve competitive advantage; translating broad strategies into specific objectives and action plans; aligning organizations to support strategic priorities.
? Ability to promote ideas and proposals persuasively and shape stakeholder opinions.

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