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Just How Did SimplyHired Leapfrog Indeed in traffic?
TechCrunch's Mike Arrington has a column this evening about SimplyHired and their apparent traffic explosion as defined by the charts on Compete and Alexa. He notes:
Here’s what the source of the discrepancy might be: We have heard that Simply Hired may have started buying a very large number of “pop-under” advertisements from WhenU.
Apparently comscore filters this type of traffic while Compete and Alexa might not. I will say that my dealings with both Alexa and Compete have left me with a void. I will be posting about my experiences with Compete regarding CN this week.
There might be another answer. Unfortunately I can't assure that this is the answer, but it could provide some additional reasoning and perhaps an add-on effect to Mike's thought of popunder traffic. Earlier this year, SimplyHired launched a blogger feature called "Job-a-matic" whereby bloggers can add job listings to their site. Perhaps this feature has picked up steam and somehow the way it's coded is adding traffic to the SimplyHired tally? Again, this is just speculation on my part.
Oh yea, and I thought the page view was dead :)