Exclusive: Kaltura Launches Useful Facebook Application – Friends’ Video Cards

NY-based Kaltura has launched a Facebook application today. Named Friends’ Video Card, it allows you to create and send greeting cards of all types to your friends on Facebook. Kaltura was named People’s Choice at the TechCrunch40 conference last month. What’s great about this app is that it reminds you when your friend’s have an event such as a birthday. Never miss a friend’s event again :)

The process of creating a card follows Kaltura’s model of creating content together. You can start a card and then have your Facebook friends help with the creation process. It’s almost like those office cards we send around for everyone to sign. Just kicked up several notches by adding video and rich-media together.

"Our goal is to provide users at any site with the ability to collaborate with their peers in rich media; Facebook was a natural place to start", said Ron Yekutiel, Chairman and CEO of Kaltura. "Now Facebook users can take action as a group, and have fun sending video greeting cards to their friends without ever leaving the site.  We see this as a great precedent for getting the concept of collaborative rich media and the ability to actually do it out there.”

Friends’ Video Card is an example of a fun and useful application within the Facebook platform. Here is a sample screenshot of the application: