New Service Offers Parents a Way to Send Daily Life-changing Text Messages to Teens

GRAND RAPIDS, MICHIGAN – Three West Michigan dads announced today their newly launched website LessThan3Notes.com, which offers parents a new way to reinforce positive values and good decision-making with their teen children.

Less Than 3 Notes [<3 NOTES] was created by Jay Brooks, Steve Place, and Doug Slagh, three dads who saw a need and decided to help other parents take advantage of a technology known as short message service [SMS] to reach teenage children with daily inspiring messages. It couldn’t be easier! Parents simply go online to LessThan3Notes.com and register to have the life-changing messages delivered every day to their son’s or daughter’s cell phone. A carefully designed strategy combines thoughtfully crafted messages that communicate strong moral values with quotes from famous people, humor and trivia to create a platform that generates long-term interest and respect. Over time, the consistency of the positive messages will undoubtedly have a lasting impact, encouraging teens to hold strong to their values and make wise choices that lead to better and healthier lives.

"Perhaps the easiest way to explain this is to think of it as a 21st Century alternative to the old-fashioned lunchbox notes moms have been embarrassing their kids with for generations," says Jay Brooks, "Only this is better!" With the extraordinary rising popularity of text messaging among the younger generation of cell phone users, a new opportunity to effectively communicate has opened up. Although a lot of parents will admit they don’t completely grasp the new technology, their kids are likely sending and receiving hundreds (or thousands) of text messages every month to stay in constant contact with their closest friends. It’s time for parents to take advantage of this exciting technology and use it in an effective way.

The goal of <3 NOTES is to provide a cool tool to help parents inspire teen children to make good choices every day and mature into responsible adults. "It’s cool to get text messages and it makes young people feel important," says Steve Place, who coordinates the message strategy. "No one will tease them about hearing from mom and dad, and they don’t have to shove it in their pocket quickly before someone sees it. Best of all, parents win because their teenager receives a daily positive reminder of the values they’ve been taught."

ABOUT THE NAME: The name was inspired from a text message Jay’s daughter received one day from a friend. At the end it was signed with the text language symbol for a heart — "less than 3," or <3. See the heart on its side? It seemed like the perfect name for the business, since their purpose is inspired by the love parents share for their kids and a desire to communicate a relevant message in the language teens understand most.

Editor’s note: The views expressed in this post may not necessarily represent the views of CenterNetworks. This press release was paid for and provided in its entirety by LessThan3Notes.