Mochila Signs Distribution Deal with Belo

Mochila, the NY-based content syndication company we interviewed earlier this month has signed a deal with Belo to become a premier content syndication partner in the Mochila marketplace. Mochila is a media marketplace that brings together publishers and content buyers. Their tagline is: "Buy. Sell. Earn."  These distribution deals make Mochila more attractive for content publishers.

 “At Belo, we continue to seek out innovative business investment opportunities designed to broaden the Company’s tools and services we offer our online users and advertisers,” said Skip Cass, executive vice president in charge of Belo’s business development team.  “This strategic partnership with Mochila increases the value of Belo’s content and also provides our audiences with a richer online experience across our brands.”

“This partnership is further validation of the Mochila model,” said Mochila CEO Keith McAllister.  “We are thrilled to be partnering with Belo, which has a longstanding reputation as one of America’s great media companies.  We look forward to helping Belo capitalize on new opportunities, while we benefit from Belo’s experience and expertise to help us expand the Mochila marketplace.”

Beet.TV has the details on Mochila’s deal with Reuters from last week.