What’s your most overused Web lingo? What terms just piss you off?

CreativeGroup just released a survey of 250 creative professionals (125 agency, 125 firm) asking what their most overused and annoying buzzwords in the creative industry are. Here are the top results:

  • Outside-the-box
  • Synergy
  • The big idea
  • ROI
  • Paradigm shift
  • Strategy
  • Integrated solution
  • CRM (Customer relationship management)
  • Customer-centric
  • Voice of the customer
  • Critical mass
  • Buzz
  • Make it pop
  • Break through the clutter
  • Take it to the next level
  • Innovation
  • Free value
  • Organic growth
  • Low-hanging fruit
  • It is what it is

So I pose to following question to you… what are the most overused and annoying buzzwords of the new Web? I will start the list:

  • Web 2.0
  • Wiki
  • Meme
  • Mashup
  • inline

 

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7 COMMENTS
  1. Darren Stuart says:

    Community Driven Websites
    Social Networks
    Digg like/clone
    mySpace like/clone

  2. Matt Harwood says:

    This post really made me giggle! Mainly out of embarrassment that I use 80% of those through-out each day…

    How about..

    interaction
    new medium
    distribution platforms (OK, I guess this isn’t *just* the new web but still gets my goat)
    ’strategic, targeted and focused marketing campaigns’ (all three mean practically the same…)

  3. centernetworks says:

    Matt – this post I thought for sure would make it on Digg. But alas, at the last possible moment before going to the home page, was buried. I have requested an explanation from the Digg team.

    I am really frustrated with 6 for 6 buries. This one had 27 diggs, was in the #1 spot to move up and then blamo gone. Even had 20 diggs on comments alone!

    I will report back once I hear from Digg management.

  4. Two things I HATE:

    1. Things don’t have “features” any more, they “rock“. eg. “The xbox 360 rocks a 20GB HDD.” “See Bob rocking a new hair-cut”. ENOUGH!!!

    2. After compiling a list of instructions, it’s necessary to suggest we should “rinse and repeat”. ARRRRRGHHHHHH!!!

    I’m done now :)

  5. centernetworks says:

    I am glad you got all that off your chest :)

    And let me just say Wayde… you ROCKED that comment!

  6. Anonymous says:

    Nice to see you’re rocking the Text-Link-Ads ad that I designed ;)

  7. SaaS ==> Software-as-a-Service
    Ajax ==> Asynchronous Java Script
    Comet ==> An Ajax cousin for server pooling activities.
    CRM ==> Customer Relationship Management

    to put these in a sentence:

    “SaaS CRM vendors such as Netsuite and Salesboom.com offer an Ajax-rich User Interface and the later utilizes Comet-style server pooling for real time alerts.”

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