MySpace Developer Platform Launches Initial Application Offerings

MySpace has announced the launch of their application gallery which will allow MySpace users to add the applications (mostly widgets) to their profiles. This is basically the first real-world use of OpenSocial to-date.

Adam Ostrow at Mashable has an interview with Kyle Brinkman, VP and GM of the MySpace Developer Platform. Ostrow also notes that the platform is missing the messaging component so communications won’t be smooth for now. The platform opened for developers about a month ago. While the gallery won’t be pushed on MySpace yet, we’re sure that all of the Ashley Tisdale fans will be bling’in out their profiles by the end of today.

We’ve heard from multiple platform developers who have said that the process is a "mess" compared to leveraging Facebook’s platform.

Mike Berkley, SplashCast CEO sent over some information about the applications his company has created to leverage the MySpace platform. Berlkey notes, ‘each of the SplashCast applications contain dynamically updated video channels programmed by the label, streaming music videos, "lifestyle" (behind the scenes) footage and personal video messages by the artists. They also contain live chat and "fan channels" where users can submit their own favorite photos, songs, & videos (from their cell phone, computer, or pulled from YouTube) to the application and shared by the entire fan community.

Not sure why you need a platform to do the things above and not just on a typical profile/widget but in any event, here is an example of what the Ashley Tisdale application looks like: