NYC Startup Updates: KickApps & WebCollage

Here are a few updates from a variety of NYC-based startups.

KickApps

White-label social networking provider KickApps has announced the launch of “Custom Community Insights” today. The insights are provided on a dashboard for community managers. Senior VP of Marketing Michael Chin tells me that, “each widget can then be shared with others in the company or individual dashboards can be created for different departments or uses.” Some of the items KickApps customers can track include trending topics, influential community members, most popular media and most active discussions. I wish more forum software providers offered a similar dashboard. Check out all of our KickApps coverage.

WebCollage

Content exchange provider WebCollage has announced a partnership with LivePerson today. VP of Marketing Jed Alpert describes the partnership as, “combining the best of WebCollage’s online POS marketing with LivePerson’s real-time engagement platform.” From the release, ” Companies will now be able to reach potential customers with live sales reps at the point of research on channel partner websites and influence their product selection process.” The joint solution will be marketed to brands that distribute complex products and services  including insurance, consumer electronics and high-tech manufacturers. Check out all of our WebCollage coverage.