iPhone Application Developers Get Help From Pinch Media

NYC-based Pinch Media presented at an event I attended earlier this week. I captured the presentation and have embedded it below. Greg Yardley, Pinch Media Co-Founder & CEO, explained that the services they offer help iPhone application developers with monetization, usability and analytics.

The video is worth watching if you are into mobile devices, mobile app development or mobile monetization.  In fact the only sales pitch is about 2 seconds at the end. Yardley begins by explaining that the iPhone isn’t a phone, it’s a computer that makes calls. He shows a variety of stats, discusses Android and speaks in detail about how the iPhone SDK will change mobile data usage.

The company raised a round of funding in late May from Union Square Ventures and First Round Capital.