AOL Launches PlaySavvy – Parental Gaming Resource

AOL has announced the launch of their latest online content site today. Named PlaySavvy, the goal is to provide a resource for parents to help them figure out the world of console gaming (no online??). PlaySavvy is part of the GameDaily section of AOL’s content network.

Libe Goad, Editor-in-Chief, AOL PlaySavvy said, "Playing video games is one of the top pastimes for children these days, almost more than watching TV. We created AOL PlaySavvy to help parents navigate through all the gaming information out there in order to decide what’s appropriate for their children."

PlaySavvy contains content in the following categories: gaming 101 (all about games), FAQ (apparently with feedback from a parental gaming panel), gaming reviews from a parent’s perspective but with the kids in mind and how-to articles including how to talk to your kids about gaming.

The login functionality uses AOL ids and some of the content is provided by third-parties. While I can’t imagine this site doing massive pageviews, it could help keep parents inside the AOL content network longer which is a good thing for AOL.