Comments on: Text vs. Video – How Scoble (and you) Can Increase Your Audience Engagement http://www.centernetworks.com/scoble-on-audience-size-advertising Web 2 and Social Media News and Reviews Sat, 21 Nov 2009 01:50:56 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: Maggie http://www.centernetworks.com/scoble-on-audience-size-advertising/comment-page-#comment-21193 Maggie Wed, 30 Nov -0001 00:00:00 +0000 #comment-21193 you are right - that fastcompany site looks almost like a ghosttown you are right – that fastcompany site looks almost like a ghosttown

]]> By: Rayanne Langdon http://www.centernetworks.com/scoble-on-audience-size-advertising/comment-page-#comment-21194 Rayanne Langdon Wed, 30 Nov -0001 00:00:00 +0000 #comment-21194 Good points, Allen. I haven't read Rubel's article yet and I guess I wasn't paying enough attention to notice Scoble's mentions of few eyes seeing his videos, but it makes sense that people are more keen of text. Small example, but consider this: A lot of e-mails, websites, tweets, etc. get passed around when people are at work. I work in an open concept office. If someone forwards me a video, though I want to watch it, I don't want to bother anyone who's trying to concentrate. So, I "save" it for later (i.e. I forget about it and never learn what the video was about). This speaks to the power of your videos accompanying the text in your posts. Like I said, pretty small anecdote, but I guess what I'm saying is I agree that text is king. It's just cool when you're given the option. Good points, Allen. I haven’t read Rubel’s article yet and I guess I wasn’t paying enough attention to notice Scoble’s mentions of few eyes seeing his videos, but it makes sense that people are more keen of text.

Small example, but consider this: A lot of e-mails, websites, tweets, etc. get passed around when people are at work. I work in an open concept office. If someone forwards me a video, though I want to watch it, I don’t want to bother anyone who’s trying to concentrate. So, I “save” it for later (i.e. I forget about it and never learn what the video was about). This speaks to the power of your videos accompanying the text in your posts.

Like I said, pretty small anecdote, but I guess what I’m saying is I agree that text is king. It’s just cool when you’re given the option.

]]> By: Dennis McDonald http://www.centernetworks.com/scoble-on-audience-size-advertising/comment-page-#comment-21195 Dennis McDonald Wed, 30 Nov -0001 00:00:00 +0000 #comment-21195 I agree with Langd. Videos are harder and more cumbersome to use. Unless you have a personal stake in the person being interviewed, a text rendering of the content is always more efficient. Scoble's executive interviews are playing to a rather rarefied portion of the digisphere. Those of us who live in another real world don't really have the time for videos that are basically inefficient ways to communicate content. Dennis D. McDonald http://www.ddmcd.com I agree with Langd. Videos are harder and more cumbersome to use. Unless you have a personal stake in the person being interviewed, a text rendering of the content is always more efficient.

Scoble’s executive interviews are playing to a rather rarefied portion of the digisphere. Those of us who live in another real world don’t really have the time for videos that are basically inefficient ways to communicate content.

Dennis D. McDonald
http://www.ddmcd.com

]]> By: Doug K. http://www.centernetworks.com/scoble-on-audience-size-advertising/comment-page-#comment-21197 Doug K. Wed, 30 Nov -0001 00:00:00 +0000 #comment-21197 The problem is that not enough text is associated with video. It is something known in the podcasting community for quite some time. You need good show notes. There are no show notes on YouTube or any other consumer video site that I can think of. Video and audio can not stand on their own. They need a text base or framework to do well. Doug K. The problem is that not enough text is associated with video. It is something known in the podcasting community for quite some time. You need good show notes. There are no show notes on YouTube or any other consumer video site that I can think of. Video and audio can not stand on their own. They need a text base or framework to do well.

Doug K.

]]> By: Doug K. http://www.centernetworks.com/scoble-on-audience-size-advertising/comment-page-#comment-21198 Doug K. Wed, 30 Nov -0001 00:00:00 +0000 #comment-21198 If there were more sub-titles video would be watched more too. Scoble should add sub-titles to all of his videos. It would give us a breather from his fire hose of posts. ;) Doug K. If there were more sub-titles video would be watched more too. Scoble should add sub-titles to all of his videos. It would give us a breather from his fire hose of posts. ;)

Doug K.

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