Comments on: Scripps Networks Controls 25% of Food & Cooking Web Site Traffic http://www.centernetworks.com/scripps-networks-leads-food-cooking-web-category Web 2 and Social Media News and Reviews Sun, 12 Feb 2012 21:27:36 +0000 hourly 1 http://wordpress.org/?v= By: warren http://www.centernetworks.com/scripps-networks-leads-food-cooking-web-category#comment-15960 warren Wed, 30 Nov -0001 00:00:00 +0000 #comment-15960 Allen, They may get good traffic and conversion, but they've really dumbed things down over there. And at least your friend, Raytard, as she is affectionately known has other talents, because she can't cook. CenterNetworks on the other hand is great! Allen,

They may get good traffic and conversion, but they’ve really dumbed things down over there. And at least your friend, Raytard, as she is affectionately known has other talents, because she can’t cook.

CenterNetworks on the other hand is great!

]]> By: Anonymous http://www.centernetworks.com/scripps-networks-leads-food-cooking-web-category#comment-16212 Anonymous Wed, 30 Nov -0001 00:00:00 +0000 #comment-16212 Thanks for those interesting numbers Allen. We run a food and dining social network called FriendsEAT.com. We are startup in a similar space as Scripps. It should be no surprise to anyone that TV traffic bring web traffic. It's like free 24 hours a day advertising on your site. On Food Net there is a kind of celebrity chef following. As the warren above said he didn't care for Rachel Ray while I am sure he is a fan of Giada or one of the other colorful character on the Network. To us at FriendsEAT.com it amazes us at the amount of money "Brick & Mortar" firms pay for an online presence. Zagat who is recently on sale block($200 million) spent $27+ million on their website. That's amazing to a startup like ours who just got a few developers together and our registered usership is over 30,000 and we've only been around for 8 months. My advice for any of these big guys looking to create a web identity is : Create a team that love the product Release early Test Listen to your users Release frequently PS We are a NY-based startup and our Quantscore traffic is higher then RecipeMatcher, Snacksby and Foodieview combined. But we are fans of all 3 sites. Thanks for those interesting numbers Allen.

We run a food and dining social network called FriendsEAT.com. We are startup in a similar space as Scripps. It should be no surprise to anyone that TV traffic bring web traffic. It’s like free 24 hours a day advertising on your site. On Food Net there is a kind of celebrity chef following. As the warren above said he didn’t care for Rachel Ray while I am sure he is a fan of Giada or one of the other colorful character on the Network.

To us at FriendsEAT.com it amazes us at the amount of money “Brick & Mortar” firms pay for an online presence. Zagat who is recently on sale block($200 million) spent $27+ million on their website. That’s amazing to a startup like ours who just got a few developers together and our registered usership is over 30,000 and we’ve only been around for 8 months.

My advice for any of these big guys looking to create a web identity is :

Create a team that love the product
Release early
Test
Listen to your users
Release frequently

PS We are a NY-based startup and our Quantscore traffic is higher then RecipeMatcher, Snacksby and Foodieview combined. But we are fans of all 3 sites.

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