Senior Associate Project Manager

Digitas is one of the country’s leading digital and direct marketing agencies. Digitas offers marketing services and strategy to design, build and run the marketing engines that drive customer acquisition, cross-sell, loyalty, affinity and care operations across digital and traditional media for world-leading brands. Known for its blend of strategy, creativity, execution and measurement, Digitas is a four-time Cannes Lions Award winner in both Cyber and Direct categories. Founded in 1980, Digitas has principal locations in Boston, Chicago, Detroit and New York. The Digitas agency family is a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577, NYSE: PUB), the world’s fourth largest communications group and second largest media counsel and buying group.

Delivery Management is the project management practice at Digitas. We are responsible for delivering projects on time, on budget, and on quality, across various channels, including direct mail, web sites, and e-marketing.

Senior Associate, Delivery Management

Digitas is a marketing services firm that specializes in using strategy, creative, and technology to help leading global brands build enduring relationships with their customers. Our work cuts across every conceivable marketing communications channel. If you’re passionate about making clients successful; if you’re able to inspire co-workers to new heights; if you feel compelled to improve even the most dramatic results, we have a home for you.

SUMMARY

The candidate should possess superior account management, and project management skills. You must have experience working with a team on strategic program development from conception through execution. The ideal candidate will possess a background in integrated marketing with an emphasis on events and promotions

QUALIFICATIONS

Education

Bachelor’s degree required

Skills

Strong understanding of consumer promotions and events, especially in the online and direct spaces

Outstanding project management, execution, organization and communication skills

Possess strongindustry knowledge regarding vendors, promotional tools and best practices

Strong, project manager, strategic thinker with a solid background in event marketing/execution

RESPONSIBILITIES

Client Service/Relations :

Maintain appropriate mid and juniorlevel Client relationships
Serve as day-to-day Client contact on promotoins issues
Build Client respect and be recognized as a leader in execution on their business
Help sell in new project ideas to Client and help to grow business
Manage Client expectations on realistic promotional program deliverbles
Ensure quality control of all program deliverables to Clients

Strategy Capabilities :

Demonstrate industry knowledge/expertise in both business to business and business to consumer promotion/event channels.
Assist in development of program strategies and analyses for Clients (e.g., target audience recommendation, selection criteria, partnership potentials, timing/scheduling strategy)
Command a comprehensive understanding of marketing communications which can be effectively translated into developing event goals, objectives, and strategies
Ensure program deliverables are met and align with Client goals/objectives
Work with Clients to identify issues and opportunities on business
Evaluate, assess, and recommend the most effective promotion/alternative channels/partnerships to satisfy Client’s objectives based on the strengths, weaknesses, and opportunities of each
Oversee program results analysis and help translate information into observations/lessons learned

Creative Development :

Understand and direct specific creative needs to vendors and clients
Concept development/bidding for all new projects
Communicate creative and technical needs to internal Digitas teams
Partner with creative teams in developing creative promotional marketing programs
Help sell in projects using creative tools designed by vendors and staff

Project/Account Management :

Plan/prioritize account team work plan around promotional activation
Ensure quality control by preparing and/or reviewing Agency products including: creative, financial analyses, schedules, creative strategies, and strategic decks
Ensure quality through the encouragement of accountability
Assist marketing team with day-to-day problem solving
Plan resource requirements for Client projects
As appropriate, involve AD, MD, and other senior management to address key Client/business issues

Financial Management :

Oversee the budgeting process to ensure that the necessary resources are applied
Handle budget allocation/negotiation with internal account teams
Review, revise, and track project budgets
Aid in completing monthly staffing analysis reports
Effective negotiation and financial management of vendor relaitonships

People Management/Career Development :

Plan/prioritize teamwork and delegate responsibilities appropriately
Work with account teams to ensure a seamless integration of work
Sell the Promotion capabilities across account teams/capabilities
Effectively motivate staff, evaluate performance, and provide feedback on productivity when appropriate
Develop and train Assoc. for advancement
Develop career plan with with reports to foster professional development and prepare team members for promotion

Provide timely performance evaluation to staff members

Corporate Citizenship :

Balance Client and Agency objectives
Support Agency philosophy, direction, and potential
Adhere to Agency policies and workflow procedures
Be a student of the business of event marketing
Support Training Department Initiatives

For more information, visit www.digitas.com

EOE

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