Social Media, Ltd. Launches Centralized Blog Concept for Web 2.0 Companies at SXP.com

SocialXperienceSocialXperience.com is a recently launched social networking / web 2.0 blog that is edited by the teams behind some of the most popular sites on the net. Its customizable ajax user interface and collaborative nature set it apart from other blogs of the same topic that have received much attention over the past year.

Huron, Ohio (PRWEB) August 13, 2007 – (sxp) SocialXperience has created a single point where users can get their social networking news directly from the source. Most web 2.0 companies have blogs of their own, but SocialXperience.com aims to centralize this direct communication between the management of these companies and the potential users of their services.

"Let me put it this way," said Todd Palmer, President and Founder of Social Media, Ltd., "If you are in the restaurant business, you aren't going to create signs that advertise all of the remodeling you've just completed and hang them in your restaurant. You're going to put these advertisements in places where they will attract new people to your business, which means somewhere outside of your own property. I'm trying to give web 2.0 companies a place to write about themselves that will attract new viewers to their websites, since the only people who currently have access to their blogs are already at their sites."

(sxp) SocialXperience has extended an invitation to many leaders of the web 2.0 industry to contribute content to its blog, and many, such as Ustream.tv, Revver, and JuiceCaster have accepted. "I am really excited to be able to provide this direct media outlet to such quality companies, and I plan on working to build the list of SocialXperience partners to include many of the top names in the space," said Todd. "I think that once the partners begin to post and there is some excitement around the SocialXperience concept, many more companies will be interested in signing up."

There are many blogs that provide social networking and web 2.0 news from a few authors looking at the industry from the outside, but (sxp) SocialXperience wants to twist that model by having the companies tell you their version of the story. One other format that SocialXperience wants to differentiate itself from is the web 2.0 directory that has become quite popular as a quick way to not only discover new websites, but also as an outlet for companies to complete a quick profile form and be added to the list. "I want the SXP blog to be much more real, more personal, with the partners contributing not just their slogan and a stock paragraph, but their actual thoughts on whether the iPhone is taking us in the right direction, or if the wireless network operators are going to be revolted against, for example." Those were just two of the recent post topics from the team at Wadja, a mobile social networking company located in Athens, Greece.

"My hope is that getting such a talented group of social networking industry leaders together to edit one blog will create not just content advertising their respective sites, but also posts and comments discussing their views of the social networking, video, or mobile industry and what trends we may see in the future," said Todd.

Like most blogs, the success of SocialXperience.com will depend mainly on the quality of the content that it provides. Todd is confident in what his site will offer, saying, "I believe that visitors will be interested in what these insiders have to say, which will allow SocialXperience to build an audience and at the same time greatly benefit the companies that choose to participate by increasing the awareness of their brands." He also promises that he has a long list of features that will be added over time to make the site a more complete and useful web news experience, but his main focus will remain on building a quality list of contributing partners because once again, content trumps style when it comes to blogs.

The design of SXP.com, with its customizable, multiple widget user interface is somewhat reminiscent of other personalized start pages such as yourminis, Netvibes, and Pageflakes, allowing it to be more than just another web 2.0 blog. SocialXperience.com is a centralized web 2.0 news source that also allows you to stay informed and connected by utilizing its custom widgets, for things like blog feeds, news, and web search, to add content to your (sxp) page.

About Social Media, Ltd.:

Social Media, Ltd. was formed in 2007 to fund and manage SocialXperience.com. Please visit www.SXP.com for more information.

Contact:

Todd Palmer, President / Founder
Social Media, Ltd.
419-366-2346
http://www.SocialXperience.com

Editor's note: The views expressed in this post may not necessarily represent the views of CenterNetworks. This press release was provided in its entirety by Social Media, Ltd.

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3 COMMENTS
  1. Erik says:

    The usability on this site is absolutely unusable. I like to see new things tried, but throwing out all web usability conventions doesn’t rank high on my list.

    So, what’s up with all the crazy icons? I have no clue what they do. “Maybe if I hover over it, it will say what it is” nope, no luck there.

    I understand what’s trying to be done, I just won’t be reading there because it’s not usable or useful in that format.

  2. Todd says:

    I appreciate your comments – we don’t have a traditional blog UI at sxp.com, but it’s quite simple really. If you want to view posts by category, simply click on Blogs at the top and select your category. If you’d like to drill down further, click on a company icon.

    If you’d like to add content to your sxp page, click on Widgets, and at this time, you will be able to add some web2.0 blog feeds, news feeds, or a web search widget to the page. The Widget icons that remain dark when you hover over them are not fully developed yet, and will be available in a later release.

    We’ve got many additional features being developed, some with the purpose of eliminating confusion, so keep an eye on SXP!

  3. Todd, whilst I appreciate your explanation in regards to usability – in my experience as visual analyst, if a user has to ask that many questions about what they need to do, they won’t bother asking them at all, and subsequently leave pronto.

    I would tend to agree with Erik in that SXP does create more questions in the minds of users that is necessary or helpful.

    Talking on the concept though – I love the idea, and offer my sincere hope that you succeed! I will be keeping an eye and following you as much as I can.

    Best,
    Matt Harwood

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