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Sun Microsystems Launches The Big Mashup
Sun Microsystems, Inc. today announced the launch of The Big Mashup, a unique online experience examining how the world of entertainment and news gathering is rapidly changing as the network blurs the line between audience and entertainer, viewer and newscaster, fan and producer. With Internet technology—music and movies, broadcast news and blogs, entertainers and audiences—can all converge and mix online.
The Big Mashup will feature a documentary with media and entertainment thought leaders, a community blog discussing the impact of changes brought on by the network, and Snapp Radio, an online music and photo application mashup developed by Sun Labs and featuring Last.fm and RadioParadise streams paired with Flickr images.
From Ingrid Van den Hoogen, senior vice president of brand and global communications:
"Our Big Mashup brings together leading innovators across various new media sectors to address the future of entertainment and the growth in the network which is fueled by community and collaboration."
Check out the release which contains a few short videos with the following people:
- Chris Melissinos – Sun
- Joanne Colan – Rocketboom
- Douglas Rushkoff – Author
- Paul D. Miller/ DJ Spooky
- Snapp Radio, a Web 2.0 mashup
