8coupons Archive

We initially covered NYC-based coupon service 8coupons earlier this year when they launched their local coupon offering. Their “Money Map” shows deals on a Google Map so you can find deals in whatever location you would like. You can also see the top 8 deals in a city and national deals as well. In NYC the top deals come from Applebees, Starbucks, SuperMac, etc. 8coupons reports about 800,000 unique visitors for November.

Today the company has announced that the 8coupons service is available nationwide. The money map will now automatically detect your location and show you deals closest to you. Users can contribute deals they find (similar to Postabon which we covered last week) and 8coupons notes they will also run mobile-exclusive deals as well.

In terms of monetization, 8coupons notes, “8coupons.com has partnered with Valpak, Money Mailer, and RedPlum’s SuperCoups as well as with several local bloggers and content partners to add over 50,000 local deals across the country.” It looks like a lot of the coupons are online versions of the local coupons we receive in bundles in the mail.

NYC-based coupon service 8coupons launched the NYC Money Map this week. The Money Map displays deals near the area you search on. It’s pretty interesting as they display deals they sourced, user-contributed deals, and sponsored deals. I assume they will use the sponsored deals as their way of generating revenue from the map.

If they can get the word out to the local communities in NYC, then the businesses could load up the map with deal listings. This should reduce 8coupons foot cost by reducing the hours and cost to go from business to business looking for deals to post. 8coupons readers can also submit deals they find as they travel around the city. While I am normally not a fan of point systems, it could work very well here. For every deal a user submits they get x points and after they collect y points, they get a free voucher for lunch at one of the sponsored locations. The map also has customization capabilities to find things like Broadway shows, lunch coupons, etc. They could easily do custom maps for pizza chains, etc. — lots of growth options. 

Here’s an example of the Money Map: