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I’ve been playing with a new casual game site this morning, Kickplay. Kickplay has a variety of casual games to play but what’s very cool is that you can swap the images and sounds in the game to personalize the game. I’ve embedded a very basic solitaire game using the CN logo below. The games are simple but addicting. Now I am considering creating a shoot your favorite blogger game.
If you want to keep your brand in front of your target customer, my research in a previous life said gaming was the best way. Casual games are played for hours at a time, and each time they flip a card in this example, they see my logo.
Kickplay let’s you embed your customized game on MySpace, Facebook, and quick post buttons to blogs. "The Kickplay service intersects with two of the largest and fastest growing segments of the internet: 200 million on-line gamers and the rapid growing number of people craving to personalize themselves on the Web," said Kendall Kunz, founder and CEO of Kickplay, Inc.
Here is the solitaire game I customized in about 3 minutes: