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Out today is a new network of sites that use a scoring model and a social network. The name of the network is Loud3r (I guess pronounced Louder?) and is a collection of sites (currently 25 with a goal to launch over 500) including sites about dogs, cats, Web 2.0, celebrities, cars, etc. Each content type has its own "3R" site. For example, Found3r = venture capital, News3r = tech news, Putt3r = golf. It’s important to note that this Loud3r network is a content aggregation network and not a user-generated content network.
The sites have a half-completed design and feel very unpolished. If you are going to compete with Original Signal, Alltop and popURLs, you best be bringing the big guns. Another issue I notice is that the site doesn’t share cookies – so each site in the network I visit, I have to login. They really need to fix that – getting users to hop from one 3R to another 3R is crucial for discovery and potentially long-term success. They do have a nice batch of widgets.
One really positive thing is that they are bringing this type of scored content to new verticals. I am glad they stayed away from voting. If you are looking for a new place to find content about topics you are interested in, the the Loud3r network might be for you. I think for the site to really takeoff, they will need to make sure their social network has enough people to get users to come back. If people just take their feeds, the sites won’t work financially.
They did do one thing right – they signed on bigtime blogger Robert Scoble – his 3R site is located at Scobleiz3r. It’s stories all about Robert. I did notice that the share button has no FriendFeed option – how could Robert approve this?!?! It does look like the majority of content on Scobleiz3r is coming from FriendFeed and/or Twitter.
I am also guessing that other ego-driven sites will be coming soon and should help the overall network to gain popularity.