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Mr. K Archive
You’re Probably Not The iPad Target Audience
Unless you were in some time vortex over the past 36 hours you no doubt know that Apple released the iPad, a 3:4 screen with basic computer features. The iPad launched with the usual hype of Apple product launches, and of course every Apple gear head and iPhone user thought “oh wow” and then “oh stink”.
What were you expecting?
Steve Jobs is well known for saying:
Apple will not produce a netbook computer for under $500
Why is EVERY ONE comparing the iPad to a netbook? Oh well okay there is THIS picture from the Apple launch I guess:

But here Steve wasn’t saying that Apple is creating a netbook, rather he’s saying there is a gap in the gadget sector between smart phones and traditional computers (be they laptops or desktops). He’s saying everyone else is filling them with ‘netbooks’ – take what’s good about computers and make them smaller. Apple are look at this differently, take what’s good about smart phone devices and make them bigger.
Continue reading “You’re Probably Not The iPad Target Audience” »
Why I Love Auckland, New Zealand
When I saw that Allen was looking for a new place to inhabit I did the typical thing and said, “Hey, why not consider Auckland?”
Of course Allen decided to then ask a few of us to write up a bit of a post on our cities and why they’d be great to live in. Now this is easier said that done & I have to admit, not being a true Aucklander I’m hard pushed to start my article as “Why I love Auckland” – I won’t sugar coat it. I live here because I got a job here – but I stay here because …. well now, lets take a look at that shall we?
Auckland, the City of Sails, is the northern most city in New Zealand. It’s a city of over 1.4 million people, and is currently in the process of transitioning from 7 regional cities into one super city. Built around the volcanic isthmus, Auckland is a rather spread out city, with the narrowest section of the city being something like 5 kilometers from east to west. You can drive to the coast (either east or west) in about 10 mins from anywhere in the city.


