Where’s Cool Archive

We’ve reviewed a ton of travel-related startups here on CN from TripSay to Sosauce to GoAbroad to Driftr and more. I like checking out travel sites because I love transportation and enjoy visiting cities online that I might one day travel to offline.

Today’s entry is Where’s Cool? Co-Founder Bill Morse calls the service, "a global Yelp for traveling hipsters". Where’s Cool is currently in Alpha and has listings for about 60 cities around the world. Content is organized by category and location. Their goal is to provide information for low-budget travelers. I’d like to see public transportation information provided for each listing — if you are going to do things low-budget, what’s better than taking a train or bus instead of a cab or car service?

Reviews are written locally on Where’s Cool? I think it might help the site look more complete if they aggregated reviews from other trusted sources while they are building.

I also think Where’s Cool? could differentiate themselves by creating local guides for their target. Have two days in London – download our guide of places to stay, eat, visit, etc. The guides could even offer specific, targeted ads and discount offers for locations along the guided route.

I always like sites that help travelers save money and Where’s Cool? is headed in the right direction. If they can build a regular userbase, the site could do well for both the Where’s Cool? team and for travelers alike.