Comments on: The power of social media: TurboTax pricing issues headache http://www.centernetworks.com/the-power-of-social-media-turbotax-pricing-issues Web 2 and Social Media News and Reviews Sun, 12 Feb 2012 21:27:36 +0000 hourly 1 http://wordpress.org/?v= By: Bob Meighan http://www.centernetworks.com/the-power-of-social-media-turbotax-pricing-issues#comment-12167 Bob Meighan Wed, 30 Nov -0001 00:00:00 +0000 #comment-12167 TurboTax makes no pricing distinctions based on an individual’s operating system or browser. We do, however, perform extensive testing (A/B testing) of pricing, product offerings, creative design and marketing messages during the tax season. Another reason you may see different prices for TurboTax Online is because many financial institutions offer discounts directly to their customers from their own sites. Bob Meighan VP, TurboTax TurboTax makes no pricing distinctions based on an individual’s operating system or browser. We do, however, perform extensive testing (A/B testing) of pricing, product offerings, creative design and marketing messages during the tax season. Another reason you may see different prices for TurboTax Online is because many financial institutions offer discounts directly to their customers from their own sites.

Bob Meighan
VP, TurboTax

]]> By: centernetworks http://www.centernetworks.com/the-power-of-social-media-turbotax-pricing-issues#comment-12168 centernetworks Wed, 30 Nov -0001 00:00:00 +0000 #comment-12168 <p>Thanks for replying Bob, I appreciate it. You may want to visit the link to Digg (updated) in the article above and comment there. </p><p>Interesting note, I used TurboTax back in 1993 when I was studying for my tax accounting B.S. -- I believe it was your first year offering a corporate product. Sure have come a long way from that (I think DOS) version!</p><p> </p> Thanks for replying Bob, I appreciate it. You may want to visit the link to Digg (updated) in the article above and comment there.

Interesting note, I used TurboTax back in 1993 when I was studying for my tax accounting B.S. — I believe it was your first year offering a corporate product. Sure have come a long way from that (I think DOS) version!

 

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