Truveo Launches Presidential Video Search

Video search engine Truveo is announcing the launch of their U.S. presidential election video site today. I remember Truveo presenting about a year ago at the NY Video Meetup and the crowd wasn’t that excited about what they had to offer. Reviewing this presidential search this morning, Truveo seems to return a good number of videos on each candidate. For some videos like those on MSN, you have to click off to the host site to view, others you can watch directly on Truveo. Truveo notes that by going to the host site it helps the viewer to see the video in the best quality. I applaud this as it lets the video host capture the view locally along with any branding surrounding the video.

From their notes, "The election site draws on Truveo’s index of over 100 million videos which includes videos from national media sources such as ABC, AP, CBS, CNBC, CNN, C-SPAN, FOX, NBC and more; international media sources such as the BBC, DIE ZEIT, El Pais, EuroNews, France24, Reuters, SPIEGEL, The Sun, TF1, ZDF and more; local television and newspapers in Boston, Chicago, Denver, Houston, Jacksonville, New York, Philadelphia, San Francisco, Washington, DC, and many other cities; late night shows such as A Daily Show (aka The Daily Show when its writers are not on strike) and The Colbert Report; and Internet sites such as Politico.com, Blip.tv, Dailymotion, Metacafe, MySpace, Veoh, and YouTube. Truveo’s index includes videos from sites, including Politico, ClipSyndicate, Washington Post, Townhall.com and Barely Political, currently not found by other search engines."

Not only is a great way to build traffic, it’s also a way to introduce new customers to Truveo. I certainly hope that AOL (owners of Truveo) will leverage what they have built within the AOL network of sites and the full AOL app.