Userplane Shares Half A Million Dollars in Six Months of Userplane Money; Paid Widgets Is The Future

Online communication software provider Userplane is announcing that they have shared $500,000 in ad revenue with their Userplane Money program which began six months ago. The idea of Userplane Money is simple: install one of their chat or im widgets on your site or blog and share in the revenue generated from the impressions served. What’s not shared is how many sites shared in this $500k nor what the rev-share percentage is. My guess is that a few sites gobbled up the majority of the monies.

I still believe that widget monetization will be hot in ’08. Widgets are a great way to monetize a site and increase interaction past standard banners. We’ve run a few widgets on CN in the past and many of the major tech blogs also run paid widget placements. It’s the future folks.

“Enhancing websites with engaging technology that also provides revenue is the core value Userplane strives to provide,” said Michael Jones, CEO of Userplane and Senior Vice President of AOL. “Userplane Apps now can provide real monetary value to small and large publishers.”

Userplane is a wholly-owned subsidiary of AOL.