Top Ten Ways In Which The Best VCs Interact With Entrepreneurs

Since entering the venture capital field, I have observed how other VCs approach the business. Tactics and practices vary greatly and some are better than others.

I have tried to identify venture capital best practices. There is more to the business than picking winners; the nuances of interacting with and supporting entrepreneurs are potentially more important. While I have found that there are dozens of small processes that are exemplary, the principles that make a VC effective and poised for long-term success can be boiled down to a top ten list. Although exceptions always exist, these ten guidelines appear to be the guiding light for how the best VCs interact with entrepreneurs. I believe that these rules are worthwhile for entrepreneurs to be aware of, as it is my hope that they will set the bar for their expectations.

Top Ten Ways In Which The Best VCs Interact With Entrepreneurs

  1. Be respectful of entrepreneurs and their efforts – remember that they are changing the world.
  2. Handle sensitive information carefully.
  3. Be forthcoming if you are evaluating competitive opportunities.
  4. Be honest about your intentions.
  5. Respond as promptly as possible.
  6. Help entrepreneurs when possible regardless of whether or not you intend to invest.
  7. Ensure that entrepreneurs share in the upside.
  8. Be an active board member.
  9. Pursue the exits that are best for everyone around the table.
  10. Support the entrepreneurial community.

More broadly, these guidelines address three potential VC short-comings that are commonly cited by entrepreneurs: arrogance, inconsiderate behavior and selfishness. The best VCs avoid these behaviors like the plague, and they do it for good reason; in the long run, it makes them more successful.

The all-stars of VC understand that the entrepreneurs are the stars of the startup show. This perspective keeps actions that could be perceived as arrogant in check. With this mindset, these VCs know that egos are unjustified and, very often, destructive. Simply being respectful can make life for entrepreneurs easier and can enable a type of board room collaboration that yields the most productive outcome.

As I mention in my post, The Venture Police: Reputation, VCs needs to be considerate in order to develop the kind of reputation that attracts the best entrepreneurs. Being considerate means a few things. First, it means stating intentions up front. For example, VCs who are looking at multiple opportunities in an industry need to inform entrepreneurs of that fact. Second, responding to entrepreneur emails in a timely fashion is also important. Responsiveness is part of being a team player – fundraising is a stressful process that does not need to be complicated for no reason. Furthermore, responding to emails is the same courtesy afforded to nearly everyone in business – entrepreneurs deserve the same respect. I have found that a quick “no” is always appreciated – like everybody else, entrepreneurs want to know where they stand. While promptly responding isn’t always easy for VCs when their email inboxes are being bombarded, efforts to be responsive appear to be appreciated.

Lastly, even when VCs don’t plan to invest, trying to selflessly help entrepreneurs is a noble pursuit – this goodwill gesture not only helps a VC’s reputation, it is the right thing to do. Helping an entrepreneur can increase the odds that a new service makes it to market, that new jobs are created and one person gets a little bit closer to realizing a dream.

The best VCs appear to understand that being perceived as arrogant, inconsiderate and selfish can damage their reputation and future deal flow. As a result, they go to great lengths to avoid these perceptions. Ultimately this unique alignment is one of my favorite aspects of the VC role – it’s in a VC’s best interest to be a good guy.

This column was provided by Mark Davis. Mark is the author of Get Venture, a column designed to help entrepreneurs raise venture capital. In addition to his column, Mark is active in the venture community as an entrepreneur, advisor and venture capitalist. He currently works at DFJ Gotham Ventures, a leading early-stage IT venture capital fund based in NYC.

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2 COMMENTS
  1. antje wilsch says:

    I totally have to comment here. When we put out feelers for funding, DFJ Gotham was one of the best. They were honest, straightforward, and enthusiastic. We ended up not being a match for them, but along the conversational path we gained some really interesting knowledge and really felt they knew their stuff and took the time to understand what we were doing (and point out potential pitfalls and concerns too). BIG hats off to DFJ’s Gotham team.

    Some others that we had really good conversations with and had a thoroughly enjoyable experience with were:
    - Hummer Winblad
    - Austin Ventures
    - Sequoia
    - Sigma Partners
    - DFJ Gotham of course
    - Norwest
    - Allegis

    Normally I don’t name names on the web for any reason. But this process is arduous, time consuming, somewhat belitting, and can be nerve wracking. Never once by any of them were we made to feel frivolous, that THEY were doing US a favor (in fact many of them made us feel that they were proud we approached them, which is flattering and makes you want to work Harder!)

    Some of the others, ouch. Some of them were so young, we were wondering why they were even talking with us. Just b/c you have an MBA and were an analyst for 2 years doesn’t make you an expert on picking winners. A lot of them just look tired!! (or bored?)

    The one who were a bit older, had made both good and bad choices in the past, and the ones who had actually done it themselves in the past - these were the VCs who were a joy to work with.

  2. Anonymous says:

    Pretty generic list. I think entrepreneurs need to stop whining and realize VCs aren’t there to make lives of entrepreneurs easier.

    They’re there to make the world better by investing in potential.

    Not to simply please everyone. If yu want to do that, join a non profit or sba..

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