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Video Review: WeLoveLocal - local business and reviews search for the UK
A new local reviews site has launched in London. Called "welovelocal" it offers similar functionality to Yelp in the States. It has an absolute Web 2.0 feel to it and all of the edges, both design and functionality, are well done. The site offers users a way to find local businesses and read real user reviews as well.
You can also create a profile and a friends network which helps to show you trusted reviews. Each review has a lot of information about the business. I did note in the video that it would be great if the phone number was clickable to Skype perhpas and if the Tube information clicked over to the Tfl transit planner. A Google map is included to locate the business.
What's also groovy is that if you are the business owner, you can update the details and add more information about your business. Yelp has something similar but WLL seems to offer the ability for more detailed information.
Check out my video review below and leave your thoughts in the comments:











Nice service - If they really wanted to spur some growth, they should create a "welovelocal" kit for restaurants etc. - i.e.: soome posters, drink coasters, etc. exhorting patrons to go to welovelocal and rate the establishment in question (highly, of course). Incentive for establishments: better ratings, more presence in the system. Incentive for WLL - traffic!