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Yelp Crosses the Pond and Launches in the UK
Reviews site Yelp has announced the launch of a local site for UK residents today. The company notes that over 100,000 visitors from the UK visit Yelp monthly. It will be interesting to see what type of community builds around the UK Yelp and see how it compares to the USA or Canadian versions. I am an infrequent Yelp’er — I write a bunch of reviews but I wouldn’t consider myself part of the Yelp community.
Jemima Kiss of the Guardian has a good review of the Yelp UK launch. The comments on her post suggest that Yelp might have some work to do to win over the UK reviews audience. With Google aggregating reviews, there comes a point where a person can stay in their community and still be seen across the Web.
Other local UK reviews site we have reviewed include WeLoveLocal and TrustedReviews.





